Move Out & Donate

The Ask

Get students to donate their dorm furniture before move out instead of throwing it all away.

The Answer

We brought recycling to the point of trash conversion, reminding students that there's a second option. Make it an easy breakup and let your unwanted alarm clock, tv, or couch live a second life.

The Results

Campaign was run by Johnson & Wales University at the end of the school year. These efforts were covered by multiple local news outlets on move out day.

Lindsay Saiia—Writing
Desiree Dominguez—Writing